We’ll get to what that agency is, but first let’s have Joey Matterhorn, me, run some statistics by you about how relevant SEO still is in today’s marketing meta –
Consider these SEO statistics very carefully
They are as follows:
- Only 16% of local customers search for an exact business name
- The other 84%? They’re searching for a solution
- That being said, more than 90% of consumers search online for a business that’s nearby
- 76% of those searching for that nearby business actually visit one within 24 hours
- And 60% of smartphone users will contact businesses directly based on search results and listings
That means if you’re Google business listing is on track, you’re off to the races.
But let’s check out these other statistics (which may shock you)
We’ll preface this with the simple stuff: your listing better be accurate and updated. But here’s the truth of the matter –
Most companies don’t. 58% of them haven’t updated their Google business listing.
That could mean incorrect information, different address, lack of updated copy about offerings and services.
But even worse…. (And this is probably the #1 SEO mistake of all time to this day):
44% of businesses never create or claim their Google business listing
And for local SEO, that’s a drastic shortcoming. One that could easily be remedied.
Here’s the thing, though: that is a piece of a very big puzzle. Businesses already deal with a ton – maintaining margins, remaining competitive in their industry, employee performance, dealing with layoffs, etc. etc.
It’s tough being a business these days!
So understand that for many, falling behind on little – but very essential – pieces like your Google business listing is a minor infraction, but one that could be taken care of with the right team put in place.
Maptimizer.com is that team you need
Local visibility is the lifeblood of Maptimizer from start to finish, adding optimized business listings to more than 50 online directories.
And that’s just the beginning.
Even if you don’t have a business website, this team can fit you with one that’s elegant and affordable according to your brand.
Check it out for yourself! Click the link below and see how much more visible your business can be (without any effort from you!).